An AI business management platform that unifies Business, Staff and Members.

MYXAR's platform is designed to serve any industry that manages mobile assets, physical workflows, and real-time coordination, from marinas to maintenance yards, dealerships to logistics depots. Our first market, recreational hubs (marinas, yacht clubs, and other shoreline facilities), serves as a deliberate beachhead strategy: high-value assets, fragmented operations, and a massive digitization gap.

From this initial wedge, we’re building both a recurring SaaS revenue engine and a data foundation that scales across verticals. The near-term focus is on monetizing software in the $1.3B recreation and leisure market, but the long-term play spans multiple industries, all unified by a shared infrastructure for geolocation, asset tracking, and real-time orchestration.

MYXAR’s long-term value is not limited to ARR from  software sales, it lies in the data layer we’re building across industries. Every interaction on our platform generates structured signals around adventurer, vessel, geolocation, recreational businesses, requests, activity, equipment, and preferences. This creates a first-of-its-kind operational graph across a fragmented, high-value ecosystem.

The opportunity for MYXAR isn’t just SaaS, it’s to become the data spine of recreational infrastructure, with exit paths in both SaaS and strategic data plays.

Our initial prototype was built as a result of workshops and meetings conducted with various teams from prospective clients. We then built and launched our MVP product in 2025 and are implementing our first pilot customers over the winter months, gathering real-world data, feedback, and validation.

All current marina POC partners have requested additional modules or integrations before the trial ends, resulting in a 100% POC-to-expansion conversion rate. This validates both product-market fit and future upsell pathways.

‍Assumptions:
Reflects marina POCs only. Early signals from OEM and dealership outreach are promising, but are excluded from this analysis.

We are raising $1.2M at a $6M post-money valuation to get to $1.5M ARR.

Funds will be used to:
- Expand product beyond MVP
- GTM motion to reach $1.5M ARR
- Build our core engineering and GTM team

MYXAR’s current Lifetime Value (LTV) per customer (based on Pilots) is estimated at $15,000, and our Customer Acquisition Cost (CAC) is $3,100, resulting in a LTV/CAC ratio of 4.8x. This meets the benchmark for SaaS efficiency (3.0x+), indicating strong capital leverage per customer acquired.

‍Assumptions:
Calculated using current contract value and acquisition cost from marina-focused POCs only. LTV excludes future expansion into other verticals (launching in 2027+).

With an average MRR per customer of $500, we achieve CAC payback in just 6.2 months. This is significantly faster than the industry benchmark of 12–18 months.

‍Assumptions:
Based on marina-only sales and usage data. Upsell flows, yacht clubs, and dealerships are not included.

MYXAR’s current Magic Number is 1.94, meaning every $1 spent on Sales & Marketing generates $1.94 in annual recurring revenue. This exceeds the healthy SaaS threshold (>0.75).

‍Assumptions:
Calculated using current MRR growth and S&M spend in marina use cases only. Future verticals may shift this ratio as we scale.

We project reaching $10M in ARR by 2030 with just 500 customers, representing only 0.0417% of the addressable marina market. This illustrates the leverage and scalability of MYXAR’s business model even within a single vertical. While we’ve already begun onboarding yacht clubs and are in active conversations with boat dealerships and OEMs, this financial projection is anchored exclusively to the marina segment, giving investors a conservative and realistic foundation for valuation.

‍Assumptions:
‍Total addressable marina market = 12,000 facilities across North America

Average customer spend = $20,000/year, based on multi-module deployments

Yacht clubs are already included in our active customer base

Dealership and OEM expansion begins in 2027 and is not factored into this ARR

No upsell uplift or price increases included; this is a conservative baseline

 Unlike rigid legacy systems or single-purpose apps, MYXAR is:
‍
AI-native & agentic – orchestrating workflows through natural language and proactive.

Composable & interoperable – flexible integrations across IoT, cloud, and external tech.
‍
Multi-industry scalable – proven in marinas, adaptable across member-based sectors.

Legacy Marina Management Systems – Feature-rich but rigid, difficult to use, and focused only on back-office tasks.

Basic Digital Tools – Low-cost, limited-functionality platforms (e.g., scheduling or payment apps) with little integration.

Customer-Facing Apps/Websites – Provide a better digital experience for members but lack robust operational management.

Legacy systems are siloed, outdated, and not cloud-native. They are expensive to maintain, slow to adapt, and frustrate staff. MYXAR is AI-native, flexible, and versionless, making it easy to deploy, integrate, and scale across multiple industries.

Member apps often focus narrowly on specific capabilities. MYXAR goes further by orchestrating the entire business ecosystem; staff, members, services, and commerce into one unified platform.

While big players like Oracle, Salesforce, or Microsoft could theoretically enter, their focus remains on enterprise verticals, not niche member-based businesses. MYXAR’s specialized focus on recreational hubs creates a defensible moat, with industry expertise and data-driven insights they cannot easily replicate.

Agentic AI orchestration that turns fragmented systems into a single intelligent interface.

Industry-first boater app that connects businesses directly with members.

Data network effects – as more marinas and boaters use MYXAR, the platform captures richer insights that become difficult for competitors to match.

Multi-vertical scalability – the same core platform can be extended to golf clubs, gyms, and associations, widening adoption faster than niche competitors.

MYXAR is building to be the category leader for member-based business management, much like Shopify is for e-commerce. By combining SaaS, commerce, and data into one platform, MYXAR sits at the center of the industry’s digital transformation positioning us as the future-proof, must-have solution for businesses and the de-facto app for members and boaters.

 MYXAR is a cloud-native, SaaS platform built with a composable architecture. It integrates modern technologies such as agentic AI, IoT connectivity, mobile-first interfaces, and API interoperability, ensuring flexibility, scalability, and long-term adaptability.

Unlike traditional software, MYXAR is AI-native from the ground up. Our agentic AI interface allows staff and members to interact with the platform using natural language requests (e.g., “Launch a boat,” “Show outstanding invoices,” “Reorder supplies”). This shifts business management from manual clicks and forms to intelligent orchestration of workflows.

MYXAR’s AI agents function as digital assistants that interpret commands, connect with internal systems (CRM, ERP, POS, IoT), and external services (payments, mapping, e-commerce). They not only execute tasks but also make recommendations to optimize operations, reduce costs, and improve customer experiences.

The platform is API-first, designed to connect seamlessly with existing technologies such as accounting software, marina management tools, booking systems, and communication platforms. This ensures customers don’t have to rip and replace their current systems—they can adopt MYXAR incrementally while unlocking immediate value.

MYXAR collects valuable operational and behavioral data across members, staff, services, and assets (e.g., vessels, maintenance, preferences, transactions, location data). Over time, this dataset becomes a strategic asset—valuable both for internal optimization and for licensing to partners like Google Maps, Garmin, or Amazon.

MYXAR’s architecture is versionless and modular, enabling us to deploy updates seamlessly in the cloud. This means businesses always run the latest version, and the platform can scale across industries, geographies, and customer segments without disruption.

The member app allows users to purchase products and services directly (dockage, repairs, supplies, memberships). Transactions are processed securely through integrated payment gateways, with MYXAR capturing transaction fees turning the platform into a commerce engine.

Yes. MYXAR was designed to be industry-agnostic, with flexible workflows and integrations. While marinas and yacht clubs are our beachhead, the same architecture supports other member-based industries such as golf clubs, fitness centers, and community associations.

AI-Native foundation → competitors retrofit AI; we were built for it.

Composable and interoperable → integrates across tech stacks and industries.

Data network effects → the more customers use MYXAR, the smarter and more valuable it becomes.

Versionless SaaS model → ensures customers always have the most up-to-date platform with no downtime or costly upgrades.